User story cards can help you identify your users and their tasks. They're an easy way to do a little planning to help guide your writing.
Articles | Planning
Our articles cover a range of topics on writing for the web. Accessibility is a common focus because not a lot is written on the topic from a writer’s point of view.
Web writers sometimes say there's no point planning content. Content approvers make so many changes that planning time is wasted. Sounds reasonable, except there's a flaw in the logic.
Lack of planning leads to content that lacks a focus or clear purpose. Asking the right questions before you start writing will help you write better content.