Articles

Our articles cover a range of topics on writing for the web. Accessibility is a common focus because not a lot is written on the topic from a writer’s point of view.

Most recent articles

WCAG 2.1 summary for web writers

This summary is for web content managers, editors and writers. It’s limited to level A and AA guidelines relevant to content production.

Accessible content for social media

Do you know how to make your social media posts accessible? In this article, we discuss ways to reduce accessibility barriers when writing posts, sharing links, and posting images and video.

Writing content for responsive design

If you’re writing for the web, you’re writing for responsive design. In this article, we offer some tips to get your content working well on a range of screen sizes and orientations.

Long descriptions for images – part 2

Long descriptions are text alternatives for complex or detailed images. In this article we look at some examples: charts and graphs, maps and plans, infographics, diagrams and technical drawings.

3 useful tools for web writers

Here are 3 free tools that are simple to use. They’ll help you write better content for your organisation’s website, intranet or blog.

Relying on PDF online? 6 reasons to stop

Many organisations are stuck on PDFs, while systems that help us manage information in flexible formats are not being used. We’re blissfully unaware of the cost of locking up content in PDFs.

Haiku for Global Accessibility Awareness Day

Global Accessibility Awareness Day aims to get people talking, thinking and learning about digital accessibility. To mark the occasion we created a set of haiku for web writers, based on the Web Content Accessibility Guidelines.

When is an image ‘purely decorative’?

Accessibility guidelines require us to let assistive technologies ignore ‘purely decorative’ images. Sounds simple enough, but sometimes it’s hard to decide when an image is purely decorative. In this article we argue that blank text alternatives are often best.

Managing distributed publishing – 9 solutions

Some common problems arise when organisations use a distributed publishing model for their website or intranet. In this article, we outline 9 ways you can start managing these problems.

Reducing reliance on PDF documents online

Some organisations publish large amounts of their online content as PDF documents. But PDF is rarely chosen because it’s been assessed as the best format for the content. In this article we discuss ways to reduce reliance on PDF.